Google Earth Popularity Booms: #8 In U.K.

The popularity of the web-based mapping site Google Earth continues to grow, with the site ranking as the eighth most searched for website in the United Kingdom Web User Magazine reported today. Searches for it have increased 20-fold since October 2005.

The magazine quotes Heather Hopkins, director of research at Hitwise, as mentioning the mapping site is proving popular among a surprising demographic group - "Silver Surfers." Almost 1/4 of visits to Google Earth are from those aged 55+.

Revised 01/30/06.